Frontliners and medical personnel have been hailed as superheroes as they rightfully should be because they have fought tirelessly to keep us safe through this pandemic. For medical personnel to get the education and training they need to save lives, is an important task. This is a task that Laerdal takes very seriously as they are passionate in ensuring that healthcare education is accessible and easy to find.
This month, we are featuring Laerdal, our newest co-working and storage customer as our 1sqft story. We spoke to Azad Suan, Channel Manager ASEAN to get to know more about the Company and what they do.
What does Laerdal do?
Interestingly as we read up on the Company, Laerdal was established as a children’s book publishing and toy company. Laerdal’s pioneering work in soft plastics would go and later be used to produce the first manikin used for resuscitation training, changing the entire course of the Company.
Laerdal started in Malaysia in 2001 under the name Laerdal Hospiline and changed to Laerdal Malaysia in 2008. The business is mainly focused on healthcare education and medical devices. “It is a very niche field of work and the team is very dedicated to our mission of Helping Save Lives through the advancement of resuscitation, patient care, and global health initiatives. Laerdal products and programs are used by voluntary organizations, educational institutions, hospitals, the military around the world” Azad explained.
He continued, “we believe in our mission- helping save lives and our goal- helping save 1 million lives every year by 2030 and our vision – No one should die or be disabled unnecessarily during birth or from sudden illness, trauma, or medical errors and therefore training and proper utilization of medical devices are very crucial to realizing this mission.
Laerdal Malaysia has a small and mighty team of 4 based in Cube Co-Working’s office who work very hard to ensure that their products and services reach the right professionals.
The Laerdal Malaysian Team
Azad explained to us that working in the medical industry, especially in a post-pandemic era has had an impact on how they do, what they do. “In our business, we have seen an increased amount of virtual sales call instead of our face-to-face sales meeting by more than 40% during the pandemic. Our virtual and physical product solution helps our frontliners and healthcare educators get the assistance they need during this time. We set ourselves apart from the competition by staying true to the Company’s mission and vision of saving lives” he further explained.
Why Choose Cube Co-Working and Self-Storage?
“We were looking for a co-working space together with a storage solution, as our warehouse being relocated to Singapore. We needed a storage area to keep our demo units and a co-working area for our team to work in we found Cube Co-Working to be the only place that offers this combination. We wanted to have a private office for our team also spacious enough that it can enable us to do the virtual sales visit/demo and easy access to the demo unit’s storage. With Cube Co Working’s private suite and storage unit, we can do both” Azad told us.
Laerdal’s Office Suite + Self Storage Unit gives them all the accessibility and functional space they need.
How Can you Be Contacted?
We asked Azad, how most of their prospective customers find them. He told us that because most of their customers are from the healthcare, and education industries, they get most of their contacts through recommendations and word of mouth. However, we can be easily found through a quick google search of our company name or through Facebook. Laerdal’s website is here https://laerdal.com/us/
At Cube Self-Storage and Co-Working, we take lead from our customers and their individual needs. Just as we have done for Laerdal, we can bespoke a space according to the needs of your company. We take pride in understanding the needs of our customers and creating solutions that are practical, cost effective and functional. Contact our customer service team by emailing cs@cubeselfstorage.my dropping us a WhatsApp at +6014 9613565 or calling us at 03-7772 9171 now for your own free personalised quotation!
